The Wiley Blackwell Handbook of Judgment and Decision Making
- A comprehensive, up-to-date examination of the most important theory, concepts, methodological approaches, and applications in the burgeoning field of judgment and decision making (JDM)
- Emphasizes the growth of JDM applications with chapters devoted to medical decision making, decision making and the law, consumer behavior, and more
- Addresses controversial topics from multiple perspectives – such as choice from description versus choice from experience – and contrasts between empirical methodologies employed in behavioral economics and psychology
- Brings together a multi-disciplinary group of contributors from across the social sciences, including psychology, economics, marketing, finance, public policy, sociology, and philosophy
KES 66,855
International delivery
Free click & collect
UPC | 9781118912799 |
---|---|
Author | Gideon Keren, George Wu |
Pages | 1064 |
Language | English |
Format | EPUB |
Publisher | Wiley |
SKU | 9781118912799 |
None