The Innovative Company

by Stefano Borzillo, Danièle Chauvel

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The concept of innovation is the result of human activities carried out to produce a new product, service or something new that creates value. More recently, the idea of an innovative enterprise, organization or company has emerged, thanks to an increasing interest in innovation as an essential process in a variety of economic, technological and sociological contexts.

This book is part of a set on Innovation between Risk and Reward and focuses on the close relationship between innovation and knowledge. It provides the reader with the outline of an innovative company, focusing on the organizational aspects that contribute to defining it and sketching out the profile of what an innovative company is or should be in the age of knowledge.

The authors explore the literary corpus in order to outline the state of the art but also the reality of innovative enterprise in the form of meetings and interviews with both large and small companies.

SKU: 9781119437512 Format: PDF
KES 26,798
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