The ebay Phenomenon


The buzz about The ebay Phenomenon

"David Bunnell's portrayal of eBay paints a picture of one of the most daring, fanatically innovative, customer-centric companies on the planet. It demonstrates how a small, driven group of people can listen to customers and reinvent the world-inspiring!"-David Siegel, author, Futurize Your Enterprise

"Read The eBay Phenomenon if you want the inside account of how this innovative company became one of the decade's greatest business success stories. Regardless of what business you're in, David Bunnell's exciting chronicle offers valuable lessons and a riveting narrative."-Eric Nee, Senior Writer, Fortune
KES 7,099
International delivery
Free click & collect
UPC9780471436799
Author David Bunnell, Richard A. Luecke
Pages 224
Language English
Format PDF
Publisher Wiley
SKU9780471436799
None

Reviews

Leave a product review
or cancel