Psychology Research Methods
Comprehensive, engaging, and punctuated with humor, this undergraduate textbook provides an interesting introduction to research methodology. Psychology Research Methods allows students to become familiar with the material through examples of research relevant to their lives. The textbook covers every major research approach in psychology. Students will learn how to evaluate and conduct the different varieties of descriptive research and experimental research. They will learn all steps of the research process from developing a research idea to writing about and presenting what they did. Each chapter contains suggestions for journal article readings and activities relevant to the topics covered. The textbook also includes a chapter on how to conduct research online and an appendix with an annotated manuscript keyed to the 6th edition of the American Psychological Association Publication Manual.
KES 11,390
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UPC | 9781108548823 |
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Author | Wendy Heath |
Language | English |
Format | |
Publisher | Cambridge University Press |
SKU | 9781108548823 |
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