Product management 3/e
An interactive handbook describing and illustrating product decisions within the South African context. Includes practical examples; case studies and review questions. Aimed at undergraduate students of marketing and product management; private training organisations and in-house training units.
KES 3,173
International delivery
Free click & collect
| UPC | 9780627029561 |
|---|---|
| Author | CJ Jooste |
| Pages | 148 |
| Language | English |
| Format | |
| Publisher | Van Schaik Publishers |
| SKU | 9780627029561 |
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