Fundamentals of Marketing
This textbook offers an effective and easy to understand approach to the study of fundamentals of marketing. It covers the syllabus of most of the universities with MBA, PGDBM, M.Com., BBA and B.Com. disciplines offering a course on marketing and advertising.
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| UPC | 9789383828302 |
|---|---|
| Author | Dr Vikas Saraf, Pawan Thakur |
| Pages | 336 |
| Language | English |
| Format | |
| Publisher | Laxmi Publications Pvt Ltd |
| SKU | 9789383828302 |
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