Essential Guide to Marketing Planning
Use this 4th edition to gain insights from the experiences of marketers worldwide and apply your knowledge to develop a marketing plan of your own. Chapters guide you through researching your market, analysing your competitive situation, objectives setting and deciding on marketing strategies to develop a creative, effective marketing plan for any product.
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| UPC | 9781292186382 |
|---|---|
| Author | Marian Wood |
| Pages | 1 |
| Language | English |
| Format | EPUB |
| Publisher | Pearson Education |
| SKU | 9781292186382 |
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