Entrepreneurial Skills

by Cecile Nieuwenhuizen

This is an eBook that you can download electronically.

An entrepreneur is different from a manager of a small business in many respects, but largely in attitude and approach. And the right approach hinges on appropriate entrepreneurial skills. Professor Cecile Nieuwenhuizen, Head of the Department Business Management at the University of South Africa (Unisa) and author of many articles and books on entrepreneurship, has brought together several experts in the field of entrepreneurship to describe the skills necessary for successful entrepreneurship. Entrepreneurial skills covered in this book include; achievement orientation; creativity and innovation; self-confidence and a positive attitude; goal-setting; assertiveness; time management; networking; leadership and teamwork; creative problem-solving; and strategies for dealing with conflict and confrontation.
SKU: 9780702195792 Format: PDF
KES 5,180
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