This is a guide for managers on the realities and practicalities of great customer service. An accessible guide, Dangerous Customer Service shows the reader how to cover the basics - what customers expect from a service and what they will take for granted - and how to create the magic that transforms that serivice into an extra special personal experience. Exercises and real-life examples will help the reader to learn and develop essential facets of customer services including loyalty, training your customer and services across cultures.