Business Management


BUSINESS MANAGEMENT 14E is designed for more advanced high school business courses. With the focus shifted to business management, this text approaches business operations from the entrepreneurial and management perspective. Finance, marketing, communications, and human resources are some of the topics explored. The introductory chapter provides an overview of management, discusses the history of management, and compares management approaches and philosophies. Another focuses on data analysis and decision-making, demonstrating the importance of math, statistics, and quantitative decision-making. BUSINESS MANAGEMENT 14E provides business management concepts and principles in a realistic, investigative, and enriching manner. All the functions of business management are covered extensively, including the use of technology and communication as tools of business. Enjoy exploring the global dimension of business and possible career opportunities as this text brings the world of business to your class.
KES 4,799
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UPC9781337027656
Author James L. Burrow, Brad Kleindl, Michael B. Becraft
Pages 0
Language English
Format PDF
Publisher Cengage
SKU9781337027656
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