Breakthrough Business Negotiation


Breakthrough Business Negotiation is a definitive guide to negotiating in any business situation. This smart and practical book by Michael Watkins, a leading expert in negotiation at Harvard Business School, presents principles that apply to any negotiation situation and tools to achieve breakthrough results. Step by step, Breakthrough Business Negotiation demonstrates how to diagnose a situation, build coalitions, manage internal decision making, persuade others, organize a deal cycle, and create strategic alliances. Watkins also explains how to prevent disputes from poisoning deals.
KES 8,397
International delivery
Free click & collect
UPC9780787965235
Author Michael Watkins
Pages 320
Language English
Format PDF
Publisher Wiley
SKU9780787965235
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