Administrative and Business Communication


The information age has arrived. We are living in the core of a communication revolution that already has had dramatic effects on how ideas are transmitted. Business Communication skills are critical to the success of any organization regardless of its magnitude, operation and geographic location. Rapidly changing global environment forces us to think about the communication issue related to technology based communication. Business communication is entangled with intercultural and external image of the organization. Managers have three basic jobs-to collect and convey information, to make decision and to promote interpersonal  unity. To put in short, managers are expected to work together to achieve organizational goals. All these jobs happen through communication. Effective managers are able to use a variety of media and strategies to communicate.
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UPC9789383828517
Author Arvind Kumar Bhatt
Pages 271
Language English
Format PDF
Publisher Laxmi Publications Pvt Ltd
SKU9789383828517
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